The way I see it, this could go to two extremes
Miserable Clusterfuck <-------------------------------------------------------------------------> Fragging Awesome.
Unfortunately, I have my reservations. I doubt it will go wholeheartedly to one side or the other, but given CGL's, ahem, spotted track record (No, I
haven't forgiven you for the seaside of Bogota. Nobody
ever will,) I suspect the answer may lie rather closer to Miserable Clusterfuck than Fragging Awesome.
Compounding the potential clusterfuck is that they're evidently
not taking an all-hands-on-deck approach to the launch of a new edition, but seem to be simultaneously attempting to launch different products the same time.
A
collectible card game!? What, was Magic: the Addiction dethroned from its pedestal as the god-emperor of all CCGs against which newcomers are doomed to an inevitable slide into profitability and failure while I wasn't looking?
Oh, except you've got a gimmick in the mix:
doubling the required number of players. So you're combining the booster-pack-hunting financial blackhole (or rather, a doomed attempt at remaking the black-hole which is doomed to failure because the people with the money for the CCGs and the temperaments to play them are all already playing Magic,) with either the frustration of playing a pick-up game of DotA or LoL, the havok of trying to arrange four people's schedules to meet at the same time to play your damn CCG instead of, say, playing Texas Hold 'em or
Shadowrun, Any Edition, or (more likely) players just building two decks and playing both slots on their side at a time.
Now, that's already a doomed endeavor. You're attempting to dethrone Magic, which has the advantage of (a) being a generic fantasy and thus having a broader target base than cyberfantasy, and (b) predating this by
twenty goddamn years. Here, take a look at
The list of CCGs. That list is fucking
enormous, and you know what? The only ones I've even
heard of are Magic, Yu-Gi-Oh, and Pokemon. This battlefield is
littered with the corpses of the slain and fallen, callow youths who brandished their short swords and ran straight into the welcome embrace of heavy artillery.
In fact, FASA tried it before. I can understand that you forgot, as that was still more half of my lifetime ago and given the cheerful clusterfuck that is Shadowrun licensing, you may not have even known about it, but still, come on! Making a CCG?
It's like trying to dethrone Warhammer 40K as a minis game - oh wait, you're trying that too. A
tactical fucking minis game?! Really, guys?
Really?! It's like you're following Wizards of the Coast's playbook for attempting to make their license with Lucas Licensing profitable over the Star Wars RPG.
It didn't work. The
Star Wars Minis game was nothing more than a flash in the pan, even with Wizards of the Coast devoting
pretty much all of their resources and effort into it and utterly ignoring the
actual Saga edition of the RPG. Why? Because the market is already fucking saturated with Ultramarines and Orks and Eldar and Tau and so forth and so on. Meanwhile, this is likely to be seen for what I desperately hope it is not, but fear that it
is - the blatant attempt to mini-ize the main game (as SWSE was,) in order to make the players of
Shadowrun, 5th Edition need to buy Minis and Mini game maps and accessories (here's calling the Corpsec vs. Shadowrunners expansion now,) in the hopes that they'll just say "may as well" and start buying the stuff they need to complete the Minis game.
And.. A
board game?! What, for when only half of your group shows up, too few to actually play
Shadowrun, but everybody's in a Shadowrun frame of mind? Of all of the non-main-game products here, this is the only one I could actually see making a few bucks: board games tend to be simple, only one person needs to buy it in any given group, they don't (normally, anyway,) promise any attempt to make a sucking financial blackhole because the investment required is typically anywhere from $30-$60 upfront and then you're done, barring losing enough pieces of the set to necessitate purchasing a whole new one. The necessary investment on the publisher's side is much lower, too. Even so, though, this isn't going to be a cash cow. Again, the genre - cyberpunk-fantasy fusion - is too niche to have the appeal of the seriously moneymaking board games which get sold by the pallet in Wal-Marts and K-Marts.
Ultimately, I see the board game, CCG, and Minis game as being, at best, naively optimistic distractions from the actual
Shadowrun RPG. Time, money, and talent are all going into making them when time, money and talent
should be spent to make the
5th Edition product the best that I can be. Especially coming a company that has a history of its freelancers needing to take it to
fucking court to get their money (indicating cashflow problems which should be making anyone and everyone involved with any of these projects nervous,) and which gave us the
fucking seaside docks of Bogota, indicating a lackadaisical-to-nonexistant devotion to the editing and polishing process, something which is never going to be helped by multiplying the number of products requiring attention by four.
At worst, however, they're blatant attempts to milk the players for more money by cross-pollinating and cross-addicting them to the different products. Want to expand the Minis game money to people who like the RPG but wouldn't ordinarily consume Minis products? Make the rules for the actual game, from the ground up, assume that the player has tons and tons of Minis maps and minis to use! (I swear to Dunkelzahn, if you guys use "Squares" or "Hexes" or what-the-fuck-ever as your base unit of measurement instead of actual meters, I will be apocalyptically furious.) You know, just like the Star Wars Saga Edition RPG did in relation to Star Wars Minis, and at least they had the excuse for basing on squares that they were based off of d20, which is ultimately based off D&D as devised by E. Gary Gygax and that other bloke, which was itself based off
Chainmail, which
was a tabletop wargame!
(How'd that work out for them? Well, it
infuriated the RPG-consuming population because WotC completely ignored them in favor of attempting to "Service the RPG obligation by producing this neat tabletop miniatures game that our lawyers say can
just sneak past the Lucas Licensing contract as an RPG," resulted in them releasing only a handful of books, and ultimately failed to save their franchise.)
So, calling it now: The RPG will have a sheet/packet/whatever of rare (but not "tournament legal," as if they're ever going to host tournaments,) or unique cards for the CCG in it, thus requiring all of the twenty people in the world who absolutely have to buy every CCG product ever put out by anyone for any game line ever to buy a copy of
Shadowrun, 5th Edition to catch 'em all, and/or hopefully igniting the "shut up and take my money!" CCG fever amongst
Shadowrun, 5th Edition players. Meanwhile, the RPG will have rules and wording that, from the ground up, makes it sound as if you
can play the game without minis and minis maps, but that you're
stupid if you attempt to do so, unlike, oh,
every prior edition of Shadowrun ever. It'll also poorly synergize with their "Faster, deadlier" combat, because if there's one thing that facilitates a heaping mound of dead character sheets, it's the need to collect, paint, and customize
just that one right miniature to represent their character. And Damn you guys to hell if you try to do minis products the booster pack way. Because nothing says "fuck you give us more money" like telling GMs/players that they need minis for the RPG, then refusing to just come out and fucking sell them the mini(s) they need. Thanks, guys, what am I gonna do with my fifteenth Mafia Enforcer and Ancients member when my game is currently in Hong Kong and I need Triad members and Lone Star!
But of course, the potential for bullshit monetization doesn't end
there! Why, just imagine it: you could cross-pollenate the Minis and CCG by packaging random minis and random cards together in the same booster boxes and charging them at only 90% of what you'd want for both of them individually! Sooner or later, the minis players will look at their stack of shoulda-ebayed-them-when-I-had-the-chance cards and decide to put together a deck and buy whatever other accessories they need. Meanwhile, the CCG and Minis game might have, in their own accessories packs, little things with rules on them that let you show up to a board game and get an inherent advantage because the text printed by CCG says you do, because nothing builds bonds of friendship like demonstrating the fact you have ten times as much disposable income as your friends and cheerfully use it to gain a gameplay advantage over them in what is notionally supposed to be a "fair" and friendly contest. And heck, why stop there? You can print little info cards containing nuggets of information for the RPG - most likely gear. possibly quick and ready stats for generic NPCs - and distribute them in the booster packs as well, hopefully getting (forcing) the players of the RPG to get in on the addiction action to actually complete their understanding of the game. (Or, more likely, just get it from the Internet.) And heck, why not go all the way and include a mini-splatbook for the RPG in the board game, or even build it into the manual therefor!
Excuse me. I'm driving myself into hyperbolic disgust here, on flimsy (read: no) evidence of cash-grabbing shenanigans on CCG's part.
The long and the short, the tl;dr version: either CCG is engaging in stupid and pointless over-reaching, attempting to launch two
doomed products and one very niche product at the same time as they attempt to launch
Shadowrun 5th Edition, draining time, money and talent away from the 5th Edition at the exact time when they need to devote time, money and talent to it the most, or they're gearing up for a blatant cash-grab by trying to engineer a gotta catch 'em all situation among three or four different products (depending on how and whether they can figure out a way to turn a board game into a collecting frenzy,) and then cross-pollenate them all, as if we all had infinite sums of money to throw at them. At best, this will result in those of us who only give a damn about the RPG information getting whatever information is RPG-useful from the internet, and at worse will
actively make Shadowrun, 5th Edition, a much, much worse game, by writing everything assuming you consume both the Minis game (and thus have both maps and tons of minis on hand,) and the RPG. That would be like Christian Rock. They're not making Christianity any better, they're just making Rock 'n Roll
worse.
CCG, please don't make
Shadowrun, 5th Edition worse by trying to make me buy Sprawl Gangers and Crossfire goods.